Acquiring Customers is Hard! It’s even harder to keep them and attain customer lifetime value… It costs about 5x more to acquire a new customer versus retaining an existing customer (and […]
Do you really know your customers? Stacey Carlson, Chief Operating Officer at pet-retailer SitStay, thinks that you probably don’t. Stacey shares her #1 tip, which is to get to know […]
Are some people just born with an innate flair for social media? Maybe, but we think that mastering social media, like any other skill, can be learned with practice. Today […]