15 Ecommerce Experts to Follow on Twitter
“If I have seen further it is by standing on the shoulders of giants.“ – Isaac Newton
Isaac Newton got it right: there’s no better way to learn anything than by learning from the best.
Experts are respected and admired for a reason: they are more qualified, more experienced and know more people than the rest of us.
In the past, learning from the experts used to be really complicated, as there wasn’t a direct way to do so. You had to go to industry-specific events where the experts gave speeches, buy their books, and hope to learn as much as possible.
Fortunately, this isn’t a problem anymore. If you want to learn from the experts in the Ecommerce world, following them on Twitter is a great strategy.
In this article, I’ll show you the best 15 Ecommerce experts you should follow on Twitter.
1. Andrew Youderian: @youderian
A few years ago, Andrew found himself employed in the corporate world at a job he didn’t love – so he quit to start his first Ecommerce business. He’s been a full-time Ecommerce entrepreneur ever since.
After four years as a bootstrapped merchant, he started EcommerceFuel to share what he’d learned and connect with other online store owners.
He’s spoken at numerous events on Ecommerce, including the 2014 SXSW Festival, and co-authored The Ultimate Guide to Drop Shipping.
2. Drew Sanocki: @drewsanocki
A New York-based online retail veteran. He founded his first company, Design Public, soon after receiving his M.B.A. from Stanford, and grew it into one of the premier online design retailers.
At his retailer he developed and implemented several best practice marketing tactics across search engine optimization, paid search, content marketing, and email marketing. He sold the company to private investors in 2011, after operating it for eight profitable years.
In 2013 he founded Mineral.io, an agency focused on delivering outsourced marketing services to online retailers, and in 2014 he founded Empire Growth Group, a boutique consulting agency focused on delivering online marketing consulting to investment firms and their retail portfolio companies.
And as if all that wasn’t enough, he has a bachelor’s degree from Harvard University, and before that he attended Stanford he served as an intelligence officer in the U.S Navy.
3. Jamie Turner: @AskJamieTurner
Jamie Turner is an author, international speaker and the CEO of 60 Second Communications, a marketing agency working with Samsung, The Coca-Cola Company, InterContinental Hotels Group and other well-known brands. He is also the founder of the 60 Second Marketer, an award-winning online magazine read by tens of thousands of international marketers each month.
Jamie is a regular guest on CNN and HLN on the subject of marketing and social media, and is an internationally-recognized keynote speaker for corporations, events and trade shows around the globe.
He is also the co-author of “How to Make Money with Social Media” and “Go Mobile,” which was a #1 best-selling mobile marketing book on Amazon when it was first released.
4. Richard Lazazzera: @richardabls
Richard Lazazzera is an Ecommerce entrepreneur and founder of A Better Lemonade Stand, one of the leading Ecommerce blogs.
Richard defines A Better Lemonade Stand as “an online Ecommerce incubator”. Its purpose is to inspire new entrepreneurs as well as to provide the tools and resources to build online businesses better, faster and cheaper. Also, the goal of A Better Lemonade Stand to help create and cultivate 20,000 new entrepreneurs in 2015.
Over the last 5 years Richard has built, launched, grown and sold several Ecommerce businesses.
5. Austin Brawner: @a_brawn
Austin Brawner is the Chief Fixer at Ecommerce Influence, an Ecommerce consultancy company dedicated to increasing referral rates, enhancing leaky conversion funnels, and converting visitors into customers.
Before that, Austin worked as a Sales Manager for H.U.M.A.N. Healthy Vending, a vending machine company that provides healthy foods across the USA, and was a Fulbright Scholar in the University of Macau..
6. Chad Vanags: @chadvanags
Chad Vanags is the Chief Digital Marketing Analyst at Ecommerce Influence. Chad is a Master-Level Certified digital marketing analyst that helps Ecommerce companies find actionable and exponentially profitable insights from their website’s analytics.
Before that, Chad worked in sales roles in the real estate, banking, and vending machine franchise industry. He has also wrote sales training programs and trained sales reps how to close more deals.
7. Matthew Carroll: @Fail_Harder
Matthew Carroll is the Head of Customer Intelligence & Analytics at Casper.
In the past, he founded Cloven Footwear, PhasedReduction, and worked on different companies doing Finance and Operations. On his own words, he has built some successful companies, which 2 were epic crashes.
Matt is one of the smartest persons you can find on Ecommerce, so I can’t recommend his essays enough. You can read Matt’s mind-blowing essays on his Quora profile.
8. Armando Roggio: @EcommerceBoy
Armando Roggio is the Director of Marketing and Ecommerce at D&B Supply, and a Senior Contributor for Practical Ecommerce, one of the leading Ecommerce blogs.
Armando has experience as a web developer, marketer, growth hacker, writer, and Ecommerce professional.
9. Ann Handley: @MarketingProfs
Ann Handley is the Chief Content Officer at Marketing Profs, one of the best websites for marketing professionals.
Ann is the author of the Wall Street Journal bestseller Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content (September 2014, Wiley) and co-author of the best-selling book on content marketing, Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business (2011, Wiley).
Ann is also a columnist for Entrepreneur magazine; a LinkedIn Influencer; a keynote speaker, mom, and writer. She currently writes about content, marketing and life here at AnnHandley.com.
10. Linda Bustos: @getelastic
Linda Bustos is the Director of Ecommerce Research at Elastic Path, one of the leading Ecommerce blogs in the web. Linda has worked with some of the world’s largest companies to help improve conversion rates and profitability on the Web.
In addition to writing the Get Elastic blog since 2007, Linda’s articles have appeared in Mobile Marketer, CMO Magazine, E-Marketing + Commerce, and Search Marketing Standard, and she has provided expert opinion to Inc Magazine, Entrepreneur, Time, the New York Times and Forbes.
She is also a frequent speaker at industry events, including Shop.org Merchandising Workshop, XCommerce, Conversion Conference, and Affiliate Management Days.
11. Zia Daniell Wigder: @zdwigder
Zia Daniell Wigder is the Vice President and Research Director at Forrester Research. There, Zia serves eBusiness & Channel Strategy Professionals and is a leading expert on the globalization of Ecommerce and other digital businesses.
In her research, she covers issues such as international shipping and logistics, website operations, payments, and the translation and localization of global websites. Her research also analyzes consumer online shopping behavior in Latin America, Europe, Asia, and the Middle East/Africa.
12. Kunle Campbell: @KunleCampbell
Kunle Campbell is an Ecommerce marketing consultant for 2x Media, an Ecommerce and SEO Consulting agency. There, Kunle helps mid-tier online retailers drive business growth and profitability through customer acquisition and retention.
13. Justin Winter: @jcwinter
Justin Winter is the Co-founder & CEO at Diamond Candles, a bootstrapped vertically integrated online home fragrance brand, that got $12M run rate in 18 months.
Before founding Diamond Candels, Justin worked as a Sales Manager for a diverse range of companies.
Justin also likes to write at his personal blog.
14. James Gurd: @JamesGurd
James Gurd is the Owner and Lead Consultant at Digital Juggler. James is an Ecommerce consultant with experience in developing & implementing Ecommerce strategies for clients like Samsung, Selfridges and The Wine Society.
James is also the host of #EcomChat, a weekly Ecommerce discussion on Twitter for Ecommerce entrepreneurs.
15. Tucker Schreiber: @tuckerschreiber
Tucker Schreiber is, in his own words, an entrepreneur, intergalactic traveller, and a growth guy at Shopify.
He started his first online e-commerce business at the age of 15 selling custom designed t-shirts. Since then, he has successfully built many side projects.
Tucker current works at Shopify as a Content Marketer. He also writes about Ecommerce on his personal blog.
What experts do you follow on Twitter? Do you think I missed some?
Please, share your answers in the comments below.