Turning a Market Gap into a Business with Ikuzi Dolls
Learn how to identify a potentially profitable market gap with Ikuzi Dolls. Some of the most brilliant business ideas can come from your own, every-day struggles.
Ozi is an African American mother, who noticed the lack of diversity in mass-manufactured dolls. Inspired by her own childhood, and encouraged by own her daughters, she created Ikuzi Dolls, a line of dolls with different shades of darker skin, and texturized hair.
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Some of the best quotes from the episode:
A lot of times when you need something, a lot of people out there need it too. Share on X My best advice before you start a Kickstarter campaign, is to amass some following. Share on X Start small, test, and then expand. But taking the leap and starting is the way to go. Share on XFind out more about Ikuzi Dolls:
- Official Website: IkuziDolls.com
- Twitter: @IkuziDolls
- Facebook: @IkuziDolls
- Pinterest: IkuziDolls
- Instagram: @IkuziDolls
- YouTube: IkuziDolls
Credits:
- Music featured in this episode was “Celery Man” by Birocratic and can be found at www.soundcloud.com/birocratic.
- This podcast was produced by comealivecreative.com.